[Audio Only] BT10 Workshop 35 – The Science of Persuasion and Brief Therapy – Bill O’Hanlon, M.S.

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Subject Matter: Workshop
Faculty: Bill O’Hanlon, MS | Category: Brief Therapy Conference | Brief Therapy Conference 2010
Duration:\s2:30:56
Only audio is available in this format.
Original air date: December 12, 2010.
Description

Description:

In short therapy, we must outperform long-term therapists in terms of encouraging individuals to change and participate with treatment. Recent research in social psychology, behavioral economics, and emerging brain science reveals three potent persuasive concepts. Why do marketers understand this when most therapists do not? Learn to be at least as convincing as marketers.

Objectives of Education:

List three experimentally proven ways of persuasion and influence.
Demonstrate your ability to use at least one persuasion and influence technique in treatment.
Describe how therapists might understand their clients’ requirements in the same way that marketers perceive an audience group.

*Content and confidentiality may be modified during sessions*

MS Bill O’Hanlon, Professor Seminars and goods that are related: 82

Bill O’Hanlon, MS, is the author of over 30 books, has featured on Oprah with his book Do One Thing Different, and has been a top-rated lecturer at psychotherapy conferences all over the world. He was a Milton H. Erickson student who developed Solution-Oriented Therapy and Possibility Therapy.

Bill O’Hanlon’s website may be found at BillOhanlon.com.

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