BADASS® Copy Queen
Salepage : BADASS® Copy Queen
Archive : BADASS® Copy Queen Digital Download
Delivery : Digital Download Immediately
A mini-course to teach you my exact process for writing amazing copy, EVEN IF you’re not a good writer.
I used to hate writing copy for my website.
Every time I’d sit down at my computer to write a page for my website, I’d open a blank Word document and just stare at the blinking bar, having no clue where to start.
Sometimes I’d look at other therapists’ websites for inspiration, but most of them sounded the same: robotic, lifeless, and boring.
I didn’t know how to write in a way that showed prospective clients that I knew what I was doing while also letting them see that I’m a real person, not some bobblehead therapist with no personality.
Over time (and after many revisions), I began to learn the secret to writing mouth-watering copy.
As it turned out, my prospective clients really didn’t care how many letters I had after my name, how many years of experience I had, or what treatment modalities I used.
They didn’t care where I went to school, and they definitely didn’t care that I provided a “safe, non-judgmental, supportive environment” (they assumed those things because that’s what all therapists are supposed to do).
What my prospective clients really cared about was that I understood them and their problems.
They wanted to know that I got it, that I understood what it felt like to be them, and that I knew what they wanted to get out of therapy.
Once I learned how to do that AND articulate it on my website, my phone started ringing off the hook.
I was flooded with new inquiries, people who finally felt like someone understood what they were going through.
Over the years, I’ve helped thousands of therapists learn how to write compelling website copy.
I teach it in my flagship program, Your BADASS® Therapy Practice.
I’ve presented copywriting workshops at conferences across the country,
I’ve run intense mastermind groups,
and I hosted my first ever, in-person website retreat in November 2019, where copywriting was our main focus.
And now I want you to learn how to write amazing copy that is clear, compelling, and conversational.
In this mini-course, I walk you step-by-step through the most important pages of your website and how to organize each page.
In addition to a recording of a copywriting workshop I did at Killin’ It Camp back in October, there’s also a video tutorial where I write an entire service page from scratch. There’s also a bonus Q&A interview with John Clarke where we talk about DIY strategies to improve your SEO (search engine optimization).
This course will help you write the most incredible website copy that leave your ideal clients feeling confident that you’re the therapist for them.
Course Curriculum
Become a BADAS® Copy Queen
StartSTART HERE: Badass Copywriting 101 (1hr Video) (56:46)
StartHow to Write BADASS® Service Pages (46:15)
StartThe Other Pages of Your Website
Start**BONUS** SEO Q&A with John Clarke (49:02)
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