Brand Know-How

Salepage : Brand Know-How
Archive : Brand Know-How Digital Download
Delivery : Digital Download Immediately

Do you struggle with visual and brand consistency in your blog or business?
“UGH! I have no clue what I’m doing, my graphics are a mess, and when I do write or create something, no one is even reading my blog.”
If this sounds like you, then it’s about time you finally got serious and really start creating a brand.

Take the time in this course to learn what it really takes to create a unique brand that you can be proud of and that other’s will notice.

If you are lacking readers or engaged followers, there’s a good reason this could be happening to you.
Your brand could be a total mess and just may be confusing your audience.

Brand Know-How was created to help bloggers, like you, do some deeper discovery into what your blog and brand is all about. During this multi-step course, students will discover what it means to create a brand experience, establish a clear brand message, and how to create the brand they love and that their target audience will adore!

What’s in the course, exactly?
Course Curriculum

Introduction to Branding

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What Is Branding? (Lecture & Worksheets)

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Course To-do List (Your Branding Checklist)

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Brands Doing it Right – Case Studies / Examples (Video) (14:42)
Clarifying Your Target Audience

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NEW – Your ideal audience is more important than you think (Video) (9:34)

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NEW – Ideal Customer / Audience (Worksheets)
Your Brand’s Logo, Colors, and Fonts

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UPDATED – What Makes Great Brand Logos? (Lecture & Video) (13:19)

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UPDATED – The do’s and don’ts of choosing fonts (6:46)

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NEW – 3 VIDEOS – Choosing your brand colors (for the right look and FEEL) (30:26)

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NEW – Logo Planning (Worksheet)

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NEW – Brand name planning (Worksheet)

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Resources for Logo’s, Graphics, and Fonts
Telling Your Brand Story

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What is My Brand Story? (Lecture & Workbook)

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The importance of storytelling within your brand (Video) (11:00)
Your Brand Personality & Message

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My Brand Personality & Tone of Voice (Lecture & Workbook)

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The importance of your brand’s personality (Video) (13:17)
NEW SECTION – Differentiating your Brand & Standing Out

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How you can overcome the most common challenges in branding (12:59)

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NEW – Ways to Improve and Stand Out (Worksheet)

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NEW – Innovation Ideas to Overcome Primary Challenges (Worksheet)

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NEW – Vision Success and Road-map (Worksheet)
Your Brand’s Photos and Images

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My Brand’s Image (Lecture)

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Brand Photos and Images (Video) (23:55)
Creating Your Brand Style Guide

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UPDATED – Creating My Style Guide (Lecture & Video) (5:17)
Oh, the places you will brand

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Branding My Instagram & Social Media (Video) (13:59)

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Continued Social Media Branding (12:30)

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Social Media Branding (Checklist)

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Branding Newsletters (3:27)

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Branding my Pinterest Part 1 (Lecture & Video) (16:48)

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50 Ways Creative Entrepreneurs Gain Traffic Through Pinterest (Checklist)

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Branding on Pinterest (Checklist)

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Pinterest Branding Part 2 (16:28)
Your Brand Photography COUPONS!

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Grab your exclusive coupons for the brand photo shop.

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