Creating a Profitable Podcast

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Excellent resources for launching, marketing, and monetizing your podcast.

Make a podcast that not only sounds amazing but also pays! Podcasting is more than just selecting your talking points and pressing record. It also entails creating an audience, using the proper equipment, establishing trust with your listeners, and handling sponsorships.

Whether you’re new to generating online content or a seasoned blogger, this course will lead you through every step of the podcasting process. You’ll learn basic and advanced skills for:

Specific hardware and software requirements, as well as how to utilize them
Techniques for recording and editing
Working with audio files and uploading your final material Workflow and episode planning
Strategies for expanding your audience and establishing relationship with your listeners
Marketing your podcast with email lists and lead magnets, including step-by-step instructions on how to use Weber, SumoMe, and LeadPages.
Using your podcast to broaden your internet presence and bring more people to your website and other items
Making money from your podcast
Collaboration with the right sponsors
Recording advertisements so they don’t interfere with your episode
Podcast advertising industry norms
Repurpose your existing material for podcasting and your podcast for additional platforms.
Making your podcast a part of your whole business
How to put profit models utilized by seasoned podcasters into action
Using hired masterminds to improve your podcast

Session content includes video, PowerPoint presentations, extensive notes, and check-lists.

Our professors’ knowledge and experience can help you distinguish your podcast, both in terms of production quality and monetization. They are experienced podcasters who have been where you are: eager to start something new and build it into a profitable online presence. Here are a couple of the instructors that will be leading this course:

Farnoosh Torabi is the host of the So Money podcast, a New York Times best-selling book, and a personal financial expert who has appeared in Money Magazine, CNBC, and The Oprah Magazine.
Nick Loper is the founder of Side Hustle Nation and the host of the Side Hustle Show, which has been nominated for “Best Business Podcast.”
Joe Saul-Sehy is the presenter of the podcast Stacking Benjamins and a former media spokesman for a Fortune 100 firm.
Josh Elledge is the presenter of The SavingsAngel Show, the #1 smart shopping podcast, and the creator of upendPR.com, a digital marketing business.
Jeff Brown – teaches podcasters all around the world how to package their episodes and deliver material in an engaging way.
Steve Stewart has 16 years of expertise in audio editing and is now producing and engineering 17 shows.
Natalie Eckdahl is the host of the BizChix Podcast, which was named the #1 New Business Podcast by iTunes in 2014.
Jared Easley is the co-founder of Podcast Movement and the podcast Starve the Doubts.
And even more!

Curriculum of the Course

Launching and Promoting Your Podcast

1. Podcasting Fundamentals (25:10)

Begin 2: Podcast Like a Pro and Never Edit: Bid Farewell to Post Production (23:34)

Start3: How We Screwed Everything Up and Still Made a Podcast With 20,000 Downloads Per Month (60:08)

Start4: Advanced Editing Tools & Techniques (44:58)

Start5: Does Anyone Else Want to Expand Their Podcast Audience? (47:36) Start6: Podcasters: How to Triplicate Your Email List in 90 Days (25:00)

Getting Paid for Your Podcast

Begin with Podcast Sponsorships (49:16)

Start2: Increase the Reach of Your Podcast (31:36)

Start3: Six Proven Methods to Monetize Your Podcast Right Now (29:03)

Start4: Monetize Your Podcast: Panelists Share Their Successes and Failures in Podcast Monetization (47:13)

Start5: Using Paid Masterminds to Monetize Your Podcast (46:37)

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