Dan Kennedy Marketing To The Affluent
Archive : Dan Kennedy Marketing To The Affluent
Profits will skyrocket if you learn to offer your products and services to the NEW and Rapidly Growing “Spending Class” of Consumers. Learn where the affluent consumers are, how to discover them, and how to reposition your company, products, services, and yourself to attract clients who are least and last impacted by economic volatility and are willing to pay premium pricing. Discover the vault combination as Dan explains the most effective tactics he’s developed over the years for recruiting and maintaining wealthy consumers, clients, and patients.
Dan S. Kennedy uncovered the keys to nearly endless income in his “marketing lab” after years of testing, adjusting, and tinkering. Dan shared the secret formula he discovered for discovering and selling to the least and last group of individuals influenced by price in a special session.
Dan’s MOST EFFECTIVE Affluent Client Attraction Strategies
Transform your business and life by using the strategies Dan discovered via in-depth studied research, experience in the trenches, and his $50,000 per year research budget on how to advertise to the Affluent. Learn the magic language, the technique to more specific target marketing, and the right messaging to deploy.
Buyer Attitudes and Emotional Triggers of the Growing Mass-Affluent and Ultra-Affluent Market
Understand the affluent’s distinct psychology, purchasing motivations, decision-making criteria, and the reasons they favor one vendor over another, whether for groceries and dry-cleaning or investment advice or luxury items and experiences. How to get out of your own way and connect with the Affluent Buyer.
Examples and Strategies from Real Life
Apply ideas from several real-life examples to your business and watch your revenues rise. Real-world examples include Walt Disney, Bo-Flex, Land Rover, American Express, Playboy, Cadillac, Google, Warren Buffet, Flex Jets, and others. Describes their techniques for attracting the wealthy, presenting prices, and maximizing earnings from their firm.
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