Mike Becker – The Underground 7 Figure Copywriter Vault

Archive : Mike Becker – The Underground 7 Figure Copywriter Vault

WARNING: This Underground Vault Edition will be discontinued after 200 sales.

SUFFERING AS A COPYWRITER? THEN YOU MUST…

DISCOVER THE EXACT STEPS TO LANDING YOUR FIRST TWO 4 FIGURE A MONTH CLIENTS AS A DEMAND FREELANCE COPYWRITER WITHIN THE NEXT 30 DAYS…

EVEN IF YOU CURRENTLY HAVE NO CLIENTS, NO CONNECTIONS, AND NO PORTFOLIO, OUR EXCLUSIVE “REJECTION-FREE CONSULT, CLOSE, AND CONVERT SYSTEM” CAN HELP YOU…

The Underground 7 Figure Copywriter Secrets Vault is Your Essential Resource For Copywriting and Sales Training, Advice, Strategies, Frameworks, And Support You Need To Position Yourself As An In Demand, Badass, And High Paid Copywriter In Today’s Market.

WHAT YOU WILL LEARN INSIDE
MINDSET IS THE FIRST MODULE

Inside Module 1, you’ll learn how to master the “inner game” of copywriting so you can approach each client encounter and writing issue with confidence, originality, and charm… and your words will always win the sale.

LESSON 1: THE MINDSET OF AN A+ COPYWRITER

How to quit writing “fancy ass” copy and start selling with emotionally driven advantages that hit your prospects’ innermost fears and aspirations (ignore this and your competition will eat you for dinner)
Simple daily activities that can help you spark creativity “on demand” without feeling constrained by rigid rules or routines… so you never have to gaze at a blank page again.
How to think, behave, and earn like a six-figure A+ copywriter… by employing a simple’mind trick’ that makes closing business, generating record-breaking copy, and making top cash come natural to you.
Which three activities should you prioritize at the start of each day… and which chores should you start delegating so you can stop sacrificing your time for money?
POSITIONING MODULE 2

Inside Module 2, we’ll teach you how to distinguish yourself from the copywriting low-hanging fruit and elevate your standing so that you’re constantly recognized as a top-dollar “go-to expert” who delivers record-breaking outcomes.

LESSON 1: VISUALIZE YOURSELF IN THE MIND OF YOUR PROSPECT

Why is mastering a particular field of copywriting and developing a ‘distinctive edge’ 100X more valuable than being a ‘generalist’ (which are you?)
3 undeniable signals that a prospect is “copy blind,” and why educating your prospects on the value of your services is NOT your duty (here’s how to gently “dump” them and improve your standards)
Why is underpricing your services the quickest method to harm your reputation and limit your earning potential? (this is the default setting for WAY too many rookie copywriters)
Why neediness repels clients and how to permanently evict your “inner copy wuss” so you can attract top dollar clients with the funds to pay you what you’re truly worth.

BUILD A CLIENT CLOSING PORTFOLIO IN LESSON 2 (UNDER 60:00)

How to close a prospect even if you’ve never had a paying customer or a ‘professional’ portfolio (try this instead…)
A cunning approach to swiftly transform other people’s expensively created sales pages into a stunning canvas for YOUR copy talents to shine- without spending a thing.
Why prematurely presenting your portfolio might make prospects LESS interested in working with you…
…and the ‘I’m the prize frame’ script you may use to get prospects on the phone in three easy messages or fewer.

LESSON 3: ATTRACTING AND WINNING OVER PROSPECTS

The key to building a rough around the edges demeanor that repels low dollar tire kickers and attracts deep money customers that are a delight to deal with (and how it lead to TWO six figure retainers) (and how it lead to TWO six figure retainers)
Mike utilized the US Marine ‘crack the whip’ approach to startle a very skeptical audience awake and get them to sign up virtually on command for an impossible-to-refuse copy offer.
(Mike earned two high-five-figure transactions from this single copy job article… think what would happen to your revenue if you employ this one technique- provided you have the balls, that is.)
Why having your prospects laugh connects you 10X quicker than making them think – and how to use comedy strategically to transform “likeability” into revenue
Why trial offers are different from working for free… and the exact wording you need to use to position yourself for higher compensation once you provide results (if you don’t do this, you’ll be trapped at bargain cellar prices).
What is the Copywriter Value Ladder… and how to utilize it to “date” your customers BEFORE asking for a retainer. If you don’t follow this exact order, you’ll decrease your chances of ever getting “all the way” (Remember: He who gets slapped first ALWAYS loses)
PROSPECTING MODULE 3

In Module 3, we’ll teach you how to quit chasing money and start delivering results ahead of time… so that only the most qualified prospects raise their hands and open their wallets to you.

LESSON 1: HOW TO DEFINE… AND THEN FIND YOUR IDEAL CLIENT

Forget with tedious customer avatars… this ONE TECHNIQUE is the quickest, simplest approach to get inside your prospect’s brain and find their “hair on fire” problem that they’ll pay YOU to address…
The ‘copy-splain’ blunder that irritates prospects. Here’s why demonstrating what they’ll earn is 100 times more effective than demonstrating what you know…
5 Action Steps You Can Take Right Now to Get Closer to Your First 5 Figures Per Month Goal (Craig’s Favorite)

LESSON 2: UNKNOWN KEYS TO SUCCESS IN PROSPECTING

The 7 ‘deadly’ prospecting mistakes most freelancers make without realizing it (Hint: if you’ve ever advertised on a job board, you’ve already made THREE of them)
What your ideal prospect REALLY wants from you (hint: it has nothing to do with copywriting services) and how to provide it to them utilizing these three suggestions
‘Clickbank Demystified’: Scott Laser targets popular but failing products… by providing ‘lead adjustments’ with a guaranteed upside (and how you can earn 4 or even 5 figure cash infusions by writing less than 5 minutes of copy per product)
How to piggyback on popular Clickbank items and educate owners how to get more bang for their buck with referrals and sponsored traffic… by paying you to develop high converting back end email campaigns and advertising (this works especially well for affiliate offers)
Get “nichey” with it: how to provide Clickbank owners with sub-niche email campaigns that generate “that’s f*cking awesome, guy, take my money!”
” outcomes
Lurking For Dollars: Which FB groups to target with stealth offers without getting “the boot” (hint: do the OPPOSITE of what Craig attempted the first time and you’ll be fine)
When being the “smartest guy in the room” is the dumbest way to win clients (and why being humble and allowing customers to say “NO”… can get them to say “YES” much faster)

ADVANCED FACEBOOK PROSPECTING LESSON 3

The reality about utilizing Facebook to accelerate customer nurturing and relationship building.. (even if you hate FB, this still applies to you)
PLUS the ONE thing that will indicate you whether it’s worth calling them.
Tired of wasting time going after low-paying, high-maintenance clients that make your life a living hell? Check these three boxes before taking on a new customer so that you can devote your time to clients who deserve it.
32+ companies in need of copywriting assistance RIGHT NOW… and the ‘code’ phrases they use in FB groups to give you the ‘green light’ to approach them (NEWSFLASH: they do NOT believe they have a copy problem… so use THESE terms to entice them instead)

LESSON 4: STEAL THIS ‘POST SWIPER’ TEMPLATE

What exactly is a “post swiper”? It’s the client-attracting template that every freelancer should borrow ethically (you’ll kick yourself if you don’t use it).
Use this ‘word for word’ post INSIDE any Facebook group template to talk directly to your prospects’ concerns, emotional baggage, your unique solution, and why you’re on their side.
What is ‘the plateau buster,’ and why changing this post would make your clients smile with ravenous glee. If you’ve ever wanted to be the “go to” writer in ANY field, here is the client-winning piece that will fund your next beach trip.
CONSULTATIVE SELLING MODULE 4

In Module 4, you’ll learn how to add value to your prospecting and fast advance the ball closer to a signed transaction by engaging in FUN client encounters. (Mike is an expert at this.) If you despise cold calling and sales calls, you’ll love this.

LESSON 1: ENGAGE WITH QUALIFIED PROSPECTS EASILY

Are you not a ‘people person’? If the thought of making sales calls makes you sweat, you’re not alone. Learn how to convince yourself into profitable talks that are always a win-win-win situation.
What CONTROL really means during client conversations, and why clients secretly want you to lead the process (use this one move alone to relieve their shame/blame inner dialogue)
Why is it critical to instantly connect with your prospects? Here’s how to demonstrate interest in a way that highlights your most appealing attributes without going on about yourself or drowning in small talk.

LESSON 2: THE 5 MINUTE DISCOVERY CONSULTATION CALL

Use these scripts word for word to get cold prospects on the phone in record time (with the two strikes you’re out rule that repels flakes while bringing real money to the table).
Psychic Selling: the exact questions to ask in the first three minutes of a conversation that can provide you with invaluable insights about your prospect’s business—and where they are losing sales.
The future pacing strategy that rapidly melts your prospects’ reluctance to cooperating with you if we execute X. (and instantly sets you apart from your copy competition)
How to swiftly create NEW cash sources for your clients… so they consider your job as an investment (instead of an expense)

LESSON 3: HOW TO PROVIDE VALUE BEFORE PITCHING

Which ‘brain dead’ marketing practices generate the shortest road to new or ‘lost… then discovered’ money, and why exposing these hidden ‘goldmines’ with your prospects can immediately position you as a value creator (vs. value taker)
How to leverage powerful social evidence… such that not collaborating with you feels more painful and hazardous than agreeing to a mutually beneficial transaction.
‘One sentence to rule them all’: exactly what to say to make prospects enthusiastic about working with you for the first time (works like a charm, especially if you don’t have a track record).

FRAMEWORK FOR LESSON 4: ‘HOW TO SELL ANYTHING’

The basic ‘YES’ questions to ask to get clients focused on the end goal (earning more money) rather than the ways (copywriting)
Why you should always assume the sale – and the specific language we use to imply that the appropriate sales approach is an investment that pays for itself
When to mention pricing to avoid “sticker shock” or last-minute deal-breaking concerns is critical.
Why ‘later is never’ and the follow-up procedure we utilize to convert ‘not nows’ into ‘HELL YEAH!’
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LESSON 5: THE FRAMEWORK FOR ‘ONE CALL CLOSER’

How to create a ‘unfuckwithable’ agreement that benefits all parties while adding no more labor. Craig’s client ‘handholding’ has been reduced by hundreds of hours as a result of using this alone, giving him more free time than he knows what to do with.
How to express what your services DO NOT cover… and why setting expectations is critical to maintaining positive, conflict-free customer relationships.
Include these four phrases in your contract, and you’ll avoid numerous rewrites and always get paid before writing any text.
How to gain approval for including your client’s future success in your portfolio. This is the key to getting more bigger clients in the future to align and sign with you. (It is very hard to advance your career without this provision.)
Why aren’t all retainers created equal? How to minimize scope creep and copy bottlenecks in your agreement by inserting this one easy stress-relieving ‘condition’. (You may thank us later.)
What to say so that you always get paid what you want up front. We even show you how to deal with objections to this… including a highly effective ‘it’s acceptable to say no’ method that removes resistance and gets you to YES…
MODULE 5: RESULTS DELIVERY

In Module 5, we’ll show you how to write text that speaks for itself, making it easy for customers to reward you with high 5 or even 6 figure monthly retainers.

LESSON 1: THE COPYWRITING “SWISS ARMY KNIFE”

How to gain rock-solid confidence when tackling ANY piece of copy you create… so you can ditch the “pretender” complex and start earning like an A+ player.
Why copywriting has just two sides… both of which can be terrible unless you adopt THIS time-tested structure.
Why abandon cart email sequences are the simplest “first transaction” with a new customer, and where to locate “done for you” templates to produce results in record time

LESSON 2: THE FRAMEWORK OF THE “TWO MOST POWERFUL WORDS”

What they are NOT (you may be surprised) and how to use these ‘anchors’ to overcome your prospects’ aversion to working with you
Scott utilizes word-for-word “mic drop” job postings to attract “shut up, take our money now!”
“clients… and what to do to make prospects feel relaxed enough to offer YOU their time, trust, and money.”

LESSON 3: THE FRAMEWORK FOR COLLABORATIVE COPY

Craig explains how he transformed a basic Google doc into a deal-closing asset that consistently increases customer happiness and gives you immediate credibility (with zero extra effort on your part)
Discover what your customer REALLY wants from you once you sign a contract and receive paid (hint: it’s not gratitude, which they can find anyplace).
7 strong questions to ask your client during your launch conversation in order to leave with the particular selling advantage or mechanism that distinguishes their product/service.
What is an empathy map, and how can you utilize one to swiftly acquire information about your client’s ideal customer?
A strong framework for testing ideas and uncovering consumer objections before they appear… (Hint: if you’re not receiving change recommendations, you’re doing something wrong)
The “Breaking Bad” plot strategy used by Hollywood showrunners to “catch” viewers… and how to employ tension to attract attention so your reader’s eyes stay riveted to the page.
The ONE rule you must follow before to collaborative copy sessions to prevent Conor McGregor ego rampages and ensure the best copy always wins

LESSON 4: THE 5 SENTENCE COPY REVISION

Discover the 5 tried-and-true lines that will immediately get more eyes on your offer and a lot more money in your bank.
Use the “Secret Ingredients” that million-dollar copywriters insist on using in their sales pitch beginning.
Swipe the “Drop Dead Simple” Headline Formula utilized by Health and Beauty’s #1 Copywriter… to Raise Millions of Dollars
Easily DOUBLE your conversions FASTER than spending money on testing traffic…
Provides you with immediate access to dependable, real-world, market-like input – and not just “opinions” from the “friends and family” plan…

LESSON 5: HACKS FOR ADVANCED STORYTELLING

With these 5 narrative selling tricks, you can take your copy customers from zero to hero…
Learn how to leverage tales to close customers and produce outstanding content so you never run out of ideas again.
You will receive the format and template required to build your clients’ tales.
If you master this talent, you will be head and shoulders above other authors who believe they know how to market tales (but actually do it half assed).
AUTOMATE & SCALE MODULE

Module 6 will teach you how to use the 80/20 rule to automate what works with email and funnels while increasing your copy business with advertisements and outsourcing.

LESSON 1: THE SECRET COPYWRITER FUNNEL

With this easy one-page funnel template, you can automatically pre-qualify and close high-value prospects (that you can add to your ClickFunnels account in a snap)
Learn how to nurture and establish lasting connections with your clients while upselling them with automated emails and upsell websites.

START SCALING WITH COPYWRITER ADS IN LESSON 2

Step-by-step instructions on creating ads and targeting them in a variety of categories. We provide you with the EXACT targeting to utilize as well as the finest goods to do so with.
We provide basic free traffic methods for you to test initial copy offerings.
SUPER CHEAP FB ADVERTISING…We are NOT gambling or spending significant sums of money.

LESSON 3: SECRETS OF COPYWRITER OUTSOURCING

How to design systems and processes that provide quality copy control
Discover how to locate, qualify, and recruit copywriters you’ll enjoy working with…
Learn how to manage up to 12 copy projects concurrently.
You also get these bonuses…
BONUS 1: $397 VALUE VAULT SWIPE FILE
We go to Swipe Files for INSPIRATION… to see what’s possible…
…to figure out what has WORKED…in order to reverse engineer amazing sales letters, upsells, emails, Facebook Ads, and more.
Consider having the Swipe Files of three 6-Figure Copywriters at your disposal.
It’s included as a FREE BONUS with The Underground Vault.
BONUS 2: TEMPLATE LIBRARY (WORTH $997)
There’s no reason to reinvent the wheel when it comes to crafting copy.
When it comes to writing copy, we firmly believe in and support the usage of established and proven templates.
Our exclusive selection of templates and frameworks will save you hours and hours of valuable time…
That equates to buckets upon buckets of cold hard cash.