The CFO’s Role in Developing Competitive Advantage

Salepage : The CFO’s Role in Developing Competitive Advantage
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Boards are increasingly looking to CFOs to participate, if not drive, corporate strategy. Most financial professionals can identify a strategy that provides a competitive advantage when they see one, but may not know where to look for it. In this webcast, veteran CFO John L. Daly will lead you through the strategy development process and then show you how to turn your organization’s search for competitive advantage into reality.

Basic Course Information

Learning Objectives

*Understand how to identify a strategy that will provide your organization with a competitive advantage

Major Subjects

* Identify a source of competitive advantage

* Map your strategy

* Tie your strategy to performance metrics

* Execute your strategy

John L. Daly, MBA, CPA, CMA, CPIM, is a Chelsea, Michigan-based management consultant specializing in costing, pricing strategy and pricing model development.  He has taught continuing professional education courses since 1995 and began doing ethics seminars two weeks before the Enron scandal.  John has been CFO for a Tier 1 automotive parts supplier and a large restaurant chain and COO for a window treatments manufacturer and retailer.  He is the author of “Pricing for Profitability”, published by Wiley and Sons and a novel, “Tool & Die”.

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