Here’s What We’ll Create Together

In this workshop, YouTube ad expert Tom Breeze will show you exactly how to set up & position your video ads to score a constant stream of qualified leads AND how to scale your ads into winning, money-generating campaigns.

• Learn the 6 elements every winning video ad needs to get your audience’s attention, hold it, and convert them into buyers over and over again
• Use 3 fill-in-the-blank worksheets to set up your account, outline the perfect video, and audit your YouTube campaigns for the highest ROI possible
• Follow Tom’s step-by-step process for setting up a dashboard that accurately tracks every aspect of your video ad campaign that matters
• Determine exactly what your audience is searching for on YouTube to get your ads in prime position to generate better leads
• Leverage proven targeting techniques that put your video ad in front of your ideal customer—brand awareness NOT required
• Pull the right levers to support the growth of your campaigns, reach new prospects, and convert them to repeat buyers

By the time you’ve completed this workshop, you’ll have deployed 2 expertly-targeted YouTube ad campaigns that convert an ice-cold audience to red-hot buyers of your product or service.

What You’ll Learn & Leverage

A Proven System For Lead Acquisition That DOESN’T Rely On Facebook…

With rising costs and the unpredictability of the Facebook ad platform, now more than ever you should be diversifying your online traffic sources. And, because most marketers are only serving their prospects generic Facebook ads, YouTube offers a relatively low-cost alternative for getting hot leads… and selling to them! There’s virtually no reason not to put YouTube ads to work for you.

Easy To Follow Strategies That Take The “Scaries” Out Of YouTube Advertising.

Tom’s step-by-step process outlines everything you need to build a series of profitable video ad campaigns that attract new customers. You’ll learn how advertisers effectively place their ads in front of an audience who’s already interested in their product or service. Plus, Tom will show you how to set up your YouTube account and analytics dashboards that track your audience through every step of your funnel, making it easy to see how your ads are performing, and when to optimize and scale to reach more prospects.

Learn And Leverage Your Audience’s Search Habits To Gain Their Business.

YouTube isn’t a social platform—it’s a search engine, and one that gets 30 million visitors per day. That makes it an awesome opportunity for marketers to uniquely position their offers using keywords their prospects are already searching for. With Tom’s easy-to-follow instructions you’ll get your video ad in front of a cold audience, AND convert your viewers into red hot sales!

It’s not rocket science—but it is YouTube science.

• Instructor: Tom Breeze
• Lessons: 4
• Length: 7 hours, 35 minutes
• Access: Lifetime Access

Tom Breeze

CEO – Viewability

Tom Breeze is founder and CEO of Viewability, a company specialising in YouTube Advertising, boasting an impressive client list of international personal and corporate brands.

With a “Pay For Results” financial model, Viewability have rapidly become one of the largest performance-based YouTube Advertising agencies worldwide.

Tom is also a speaker, author and consultant, teaching businesses around the world how to advertise successfully on YouTube.

This workshop was great (I am a total newbie to YT ads), Tom spoke clearly and walked us through step by step how to set up our YT account and create a successful campaign. He had great tips about how to create a script to optimize click-throughs before 30sec (view rate) as well as budgeting and analyzing the numbers in order to optimize. I left with a new perspective of YT ads opportunities! – Jamie Kuperman

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