Colin Theriot Storytelling Bonus

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Colin Theriot Storytelling Bonus

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For the 104th episode of The Copywriter Club Podcast, copywriter Colin Theriot joins Rob and Kira. Colin is well-known as the Cult of Copy’s leader (as well as four or five other related Facebook groups). He frequently enters the club to answer questions or make comments, so we figured it was about time to talk shop with him. We discussed the following topics:

Why Colin founded The Cult of Copy and how he became a copywriter
the quick way to let folks know who you are
The most crucial thing for rookie copywriters to understand is how to construct a copy learning experience (this skill is portable)
his strategy for maintaining many Facebook groups, why he offers a “jobs” group, and why you should definitely avoid using it
The Viking Velociraptor Formula’s five Vs – this is gold
copywriters’ “artist vs. cabinet maker” error the scalability key for making more by working less why you should treat your business like a business
why he advises copywriters to read non-copywriting books

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