Conversion XL – Digital Psychology And Persuasion Minidegree

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Archive : Conversion XL – Digital Psychology And Persuasion Minidegree Digital Download
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Learn how to persuade and influence users using digital psychology and persuasion.
Product, growth, and optimization professionals might benefit from a certification training program. It is entirely online and self-paced. Use behavioral psychology, persuasion, and neuromarketing to boost online sales. Stay ahead of the curve with expert-curated, research-backed classes.
Learn from the best: hand-picked industry practitioners and academic researchers will teach you.

After completing this class, you will be a CXL Certified Digital Psychology Specialist.
Improve the persuasion of your copy and design.
Understand your customers’ mindsets and wants.
Create habits, boost loyalty, and evoke emotional responses
Cues and triggers direct attention and ignite action.
Include psychological strategies in your conversion improvement efforts.

Use psychological frameworks that have been shown to improve your website, analyze behavior, and affect purchasing patterns.
CXL Institute’s thorough certification program will teach you the approaches and processes needed to better understand your users and impact their behaviors.
Learn how your user’s brain operates.
You will learn to focus attention using visual cues, to grasp the cognitive biases that drive our decision-making behavior, and to improve nonconscious motivation to encourage desired action. You will discover persuasive methods that you may use to any web property.
When it comes to getting people to take action, having the most recent human behavior research condensed into practical takeaways and advise applicable to today is a game changer.
The CXL Digital Psychology and Persuasion Certification Training Program is designed for marketers and optimization specialists.
This is a complete training program that will provide you with the theoretical understanding and practical know-how to optimize the persuasiveness and attractiveness of your website and marketing approach.
To access the certification test, watch video classes, read research articles, attend conference talks, and complete exercises. Pass the exam and earn the title of CXL Certified Digital Psychology Specialist.
This course was evaluated by industry professionals.
Understanding why customers behave the way they do is the greatest method to understand how to modify their behavior.
To put it simply, this program is a better technique to achieve better outcomes.
Nir Eyal is a Wall Street Journal best-selling author and consultant who wrote Hooked: How to Create Habit-Forming Products.
” If you’re serious about engaging consumers successfully, you have to grasp their psychological environment and what motivates their activities.
This course has some incredible voices that will help you understand what makes individuals tick.
Nathalie Nahai is the best-selling author of Webs of Influence.
What our grads are saying
The level of knowledge offered makes it feel like a university course, and it goes much beyond merely a “tactical” training. I may utilize the extensive course notes to explain the concepts/theories to key stakeholders in our organization, increasing support for the marketing campaigns I am now organizing.
Fichte & Co. CIO Matthew Peet Legal
Anyone, from interns to CEOs, would benefit from the CXL Institute. That has certainly been the situation in our organization. After their training sessions, you will be properly equipped… you may immediately use what you have learned.
Matt Roach, Sanoma’s Director of Optimization
3 courses totaling 73 hours of video and study material – all geared to make you more convincing.

Track 1: Psychology Fundamentals
The key behavioral concepts that affect online conduct.
Psychology and People
Basics of Attention
Making Decisions, Learning, and Memory

Track 2: Persuasion and Neuromarketing Models
This class delves into how to leverage biases, signals and triggers, and other persuasive strategies to appeal to your user’s nonconscious mind.
Introduction to Neuromarketing
Neuromarketing in Action
Motivation that is not conscious
Biases in Cognitive Functioning
Building Trust, Habits, and Loyalty
Influence as well as Interactive Design
CRO psychology and neuroscience

Applied Behavioral Psychology is the third track.
Learn how to put the ideas and practices you studied in tracks one and two into practice.
The Psychology of Websites
Product Psychology
The Communication Psychology
Pricing Psychology
Social Evidence
Principles of Persuasive Design in Salespage Copywriting
Emotional Content Strategy Development and Testing
Heuristic Evaluation Audit Frameworks for Conversion Optimization
Backfiring Psychologically

How long will it take for me to finish this Minidegree?
It is totally up to you how many hours each week you can devote. If you have 2-4 hours each week to study, it may take you about 4 months. You can finish it in a month if you work 10-15 hours each week.

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