Copyhackers – 10x Sales Pages
Archive: http://archive.is/Hs1KO
You’ve poured your heart and soul into writing, spending endless hours in front of your computer.
You have no idea if your sales page has what it takes to get customers to click that big, gorgeous BUY button.
What’s the main difference between a sales page that doubles your income and one that barely makes a profit?
The tried-and-true method for creating sales pages that generate massive profits.
This is not another of those dreadful templates you’ve tried before.
Nope. It’s not even close.
10x Sales Pages is a comprehensive sales-page-slaying technique that includes instructional videos, workbooks, exercises, and samples.
The 10x Sales Pages approach goes further than surface-level (cough, cough, theoretical, cough) templates.
This tutorial takes you by the hand and explains and then demonstrates every part of a high-converting sales page, section by section.
Get sales page training from folks who have made six figures.
Repeatedly.
The 6-figure sales page procedures you’ll discover in 10x Sales Pages are based on A-list conversion copywriters Joanna Wiebe and Ry Schwartz’s 20+ years of combined expertise.
It makes no difference what you’re selling. 10x Sales Pages has your back.
You will get access to two distinct sales page training programs.
Leverage either to learn how to use long-form sales pages to sell higher-ticket offerings ranging from $100 to $20,000.
ARE YOU AWARE OF THE WORDS TO USE?
Joanna demonstrates how to design a cash-flow producing sales page by having your customers draft it for you in Track 1.
You’ll gain immediate access to 5 modules with 30+ HD training videos averaging 7 minutes in length (with transcripts). This package comes with 19 over-the-shoulder tutorials, as well as downloadable worksheets and cheat sheets, exercises, samples, and a sales page starter template.
In modules 1 and 2, we will lay the groundwork.
of your highest-converting sales page. You’ll home in on your greatest prospective consumer, optimize your offer for irresistibility, and begin crafting the Big Idea that will entice visitors to visit your sales page and click the purchase button.
In modules 3 and 4, we’ll really DO THE WORK.
Joanna has created 19 over-the-shoulder films that show you exactly how she creates 6-figure sales pages. Learn how she conducts “voice of consumer” research to produce words that convert into money.
Module 5 has all of the downloadable worksheets and cheat sheets, activities, and a sales page jumpstart template to assist you in putting what you’ve learned into practice.
Plus!
Take advantage of Joanna’s bonus.
eBook (246 pages) The Difficulty of Creating Long-Form Sales Pages
(worth $48.99) something you can’t get anyplace else.
10 Track 1 Lessons that can help you produce 10x better sales pages
Before you write a single word, lay the groundwork for your highest-converting sales page with this four-part foundation.
The “voice of the consumer” research methods that will write 80% of your sales page for you
The drag-and-drop approach for sorting, labeling, and organizing your research, so you can write faster and preserve your research material in one place.
The most unexpected offer-optimization levers that increase demand for anything you’re offering
The three requirements for shaping a Big Idea that draws customers inside your sales page and all the way down to the purchase button
The PAS-on-Steroids framework for accelerating your first draft and eliminating “blank screen syndrome”
The “Glee Club” method of extended copywriting that persuades your prospect to believe you, like you, and select you.
The simplest area to begin writing in order to prevent sales page paralysis.
The often-overlooked, everyday word (it begins with “B”) that makes your prospect feel at ease, logical, and more likely to buy from you.
Joanna’s favorite plug-and-play template for long-form sales pages, which you can immediately import into Photoshop and alter.
CRAFT A SALES PAGE IN ONE DAY
Ry teaches you how to design a conversion-exploding sales page by “coaching” prospects towards becoming the ideal customer in Track 2.
You’ll gain immediate access to 7 courses with 30+ HD training videos averaging 10 minutes in length (with transcripts). In addition, you’ll receive downloadable worksheets, exercises, and examples from a variety of sectors and niches.
Modules 1 and 2 will teach you how to “guide the conversion.”
by utilizing small clues that morally drive people to say yes to your offer. This is where you’ll first encounter the 15-Point Sales Page in a Day Template, a step-by-step guide that will help you create your sales page in a couple of days.
You’ll also go through a series of activities, like as the “Million Dollar Bet,” “Perfect Testimonial,” and “67 Golden Questions,” to get into the brains of your greatest prospects.
Ry leads you through each component of the 15-Point Sales Page in a Day Template in modules 3 through 6.
From the pre-headline qualifier to a hidden stack of dangerously powerful extra closing, we show you exactly what, why, and how to write each one.
Module 7 has all of the digital workbooks…exercises, example packs, and a full sales page example, allowing you to quickly apply what you’ve learned.
10 Track 2 Lessons that can help you develop 10x better sales pages
The 15-Point Sales Page in a Day Template will have you confidently nailing the most scary section of any sales funnel in days.
The “Starbucks Test” for determining how lengthy your sales page should be
The “Coach-Mining” Method teaches you how to extract valuable information from enrollment dialogues, product demos, and sales calls in order to “coach the conversion” at scale.
The 67 Best Questions to Ask to Fuel Your Funnel Before you write a single word, this workbook will ensure that you know exactly who you’re selling to – and how to effectively promote to them.
The most common conversion mistake marketers and copywriters make when writing about “desire”… and how to cure it using a mix of Maslow’s hierarchy of needs and the Shawshank Redemption
The “Moment of Highest Tension” that ignites your prospect’s interest and encourages them to take urgent action.
The “Golden Guarantee” not only eliminates danger for your prospect…
but gives them the enthusiasm, excitement, and resourcefulness they need to continue ahead
The “Last Confident Appeal,” which provides your prospect with “borrowed bravery” to make a decision in the vital final paragraphs.
The Risk Mitigator Close, which increases your prospect’s “natural urgency” without depending primarily on countdown clocks or diminishing incentives.
Regardless of the track you utilize, you will always have access to:
Videos with step-by-step instructions
Over-the-shoulder demo films and instructional videos walk you through the whole execution process, from research to writing, editing, and wireframing.
You’ll understand what each component of the sales page is supposed to do, allowing you to justify every word, sentence, and phrase, even the order in which they’re placed.
Exercises and worksheets
Without action, knowledge is pointless. We’ve made it as simple as possible to include the training into your sales page. Use the worksheets and exercises given to help you research, think, and write as you go.
Examples of Sales Pages
Do examples help you learn better?
To illustrate the topics we teach, we’ve placed real-life sales page snippets from a variety of businesses and niches throughout the course.
You’ll even discover many complete sales pages to demonstrate how the entire process comes together to produce a high-converting product.
Contents
TRACK 1: Creating a foundation that can withstand the weight of lengthy content
1. Begin with Rule Number One (there is never an exception to this starting step)
2. Your One Reader, or what you truly sell
3. Identify your One Reader, also known as the cornerstone of your highest-converting sales pages.
4. We break the Rule of One to begin our study.
5. What precisely is “voice of consumer” research, and why is it so popular?
6. Combine a recording app and a transcribing service for massive copy goodness.
7. Don’t research like a researcher – you’re researching to improve your copywriting skills!
8. Strengthen your One Offer with this in-depth look at the most surprising of the offer-optimization levers.
9. And now comes the moment you’ve been waiting for: Your One Great Idea
10. If you’re having trouble identifying your One Big Idea, try this.
11. Conclude your Rule of One with: Your One Promise
10X SALES PAGES – Sophistication meets awareness.pdf
10X SALES PAGES – A REFERENCE GUIDE.pdf
10X SALES PAGES – RESEARCH RESOURCES.pdf
10X SALES PAGES – A REFERENCE GUIDE.pdf
10X SALES PAGES – 1 OFFER.pdf
One Big Idea – 10X SALES PAGES.pdf
SALES PAGES 10X – ONE PROMISE.pdf
TRACK 1: When it’s time to put pen to paper
12. Begin by populating your page with the PAS-on-Steroids structure (i.e., what you should always default to)
13. Learn about lengthy copywriting from the Glee Club.
14. Where to begin when you really begin writing on the page
15. Use this to improve your “Why” section.
How about your buttons?
17. Return to the top of the page and use this lesson to locate your hook.
The Value Prism – 10X SALES PAGES.pdf
10X SALES PAGES – 6 HOOKS OR GENERALISTICS.pdf
TRACK 1: Over-the-shoulder demonstrations… because you’re ready to take ownership of your first draft
How to Progress Through These Tutorials
i. Draft 1 of your long-form sales page
ii. Obtaining voice-of-customer data through internet research, such as review mining
iv. Using surveys to get client feedback
iv. Tagging your research (with a bonus: finding your Big Idea)
v. Putting your research on paper
vi. Beginning with Introducing
viii. Continuing with the Introduction
viii. Finishing the Introduction (and moving on!)
ix. Proceeding to the Why section
x. Writing Experiment
ix. Writing Purchase
xii. Applying the Rule of One to the Big Idea
xiii. PAS Writing
xiv. Combining everything into a single long-form sales page
xv. Revising your initial draft
xvi. Completing Draft One
xvii. Creating a designed page from Draft One
xviii. Complete your prepared sales page
TRACK 1: A couple editing tips from the great
Never, ever erase anything! You’ll make advantage of the page’s discards.
19. Use terms like these to bolster your point.
20. Complete with the Greek Sweep
10X SALES PAGES – Phrases to Support Your Case.pdf
The Greek Sweep.pdf 10X SALES PAGES
TRACK 1 consists of all worksheets and other downloadables.
The Airstory template, as well as other spreadsheets, were utilized throughout Track 1.
For long-form sales pages, my favorite Photoshop template is
The Dark Art of Writing Long-Form Sales Pages (Ebook)
TRACK 2: Create a 15-Point Sales Page in a Day [BEGIN HERE]
Concerning Track 2
0.1.pdf
The format of this track
TRACK 2: Module 1 – Conversion Coaching (The Sales Page Edition)
Conversion Coaching (on your sales page)
Themeplate for a 15-Point Sales Page in a Day
The 15-point summary.pdf
SPIAD 15-Point Themeplate.pdf
TRACK 2: Module 1 – Conversion Coaching (The Sales Page Edition): Quiz
Module 2 – Coach-Mining & The Launch Bible TRACK 2:
Hello and welcome to Module 2.
67 Insightful Questions to Fuel Your Funnel
Advanced Exercise – Highest Tension Moment
Advanced Workout – The Ideal Testimonial
The Mic Stand Moment is an advanced exercise.
The Champagne Clink is an advanced exercise.
The Million Dollar Bet is a more advanced exercise.
The Enrollment Extractor Workbook and Coach-Mining
The Launch Handbook
WT.pdf 2.2-67 questions
2.2-67-Golden-Questions-final.compressed.pdf
2.2-Advanced-Empathy-Exercises-Supplement-final.compressed.pdf
2.4-PerfectTestimonial-WT.pdf
2.5-MicStand-WT.pdf
2.6-champagneclink-WT.pdf
2.7-millionbet-WT.pdf
2.8-Coach-Mining-Workbook-final-compressed.pdf
enrolment extractor.pdf (2.8)
2.9-start bible wt.pdf
2.9-The-Launch-Bible-final.compressed.pdf
TRACK 2: Coach-Mining and The Launch Bible: Quiz
TRACK 2: Module 3: Closing the Gap
Hello and welcome to Module 3!
3.0.pdf
3.0-Workbook-and-Example-Pack-final-compressed.pdf
Section 1 consists of the Pre-Headline Qualifier.
3.1.pdf
Headline for Section 2 – The Question Loop
3.2.pdf
The Third Section – The Lead
3.3.pdf
3.4.pdf
Section 4 – The Point of Maximum Tension
Section 4 – The Highest Point of Tension – Example Walkthrough 1
Section 4 – The Highest Point of Tension – Example Walkthrough 2
MOHT 3.4 – Example Walkthrough 1.pdf
3.4 – MOHT – Amy.pdf – Example Walkthrough 2
Section 5 – The Highest Pleasure Moment
Section 5 – The Highest Pleasure – An Example Walkthrough
3.5 – MOHP Walkthrough Example.pdf
3.5.pdf
TRACK 2: Module 3 – Bridge Building: Quiz
TRACK 2: Module 4: Bridging the Gap
Hello and welcome to Module 4!
4.0-Workbook-and-Example-Pack-final.compressed.pdf
4.0.pdf
Section 6 – Sacred Cow Slaughtering & Belief Installation
Section 6 – Sacred Cow Slaughtering & Belief Installation – Example Walkthrough
4.1.pdf
Amy.pdf is an example of a walkthrough.
The Blue Ocean Bridge (Section 7)
Section 7 – The Blue Ocean Bridge – Walkthrough Example
4.2.pdf
4.2 -Amy Walkthrough Example.pdf
Part 1 of Section 8 – Consolidating Beliefs (Your Bio)
4.3.pdf
Part 2 of Section 9 – Consolidating Beliefs (Testimonials)
4.4.pdf
Module 4 – Exploring The Gap: Quiz TRACK 2
TRACK 2: Module 5 – Bridging The Divide
Module 5 is now available.
5.0.pdf
5.0-Workbook-and-Example-Pack-final.compressed.pdf
Section 10 – Product Unveiling
5.1.pdf
Section 11: Aladdin’s Product Tour
Section 11 – The Aladdin Product Tour – Walkthrough Example
5.2-product-tour-Example walkthrough.pdf
5.2.pdf
The Golden Guarantee, Section 12
5.3.pdf
TRACK 2: Exiting The Gap: Quiz Module 5
TRACK 2: Module 6 – Bridging the Divide
Module 6 is now available.
6.0.pdf
6.0-Workbook-and-Example-Pack-final-compressed.pdf
Section 13 – The Improved FAQ
Section 13 – The Improved FAQ – Example Walkthrough
6.1.pdf
WT.pdf 6.1-upgradedFAQ-example
Section 14 – The Ideal For You If You’re Close
Section 14 – The Perfect For You If Close – Walkthrough Example
6.2.pdf
6.2-pfyi-example-wt.pdf
Section 15 – The Confident Final Appeal
6.3.pdf
Close Bonus – The Risk Mitigator
6.4.pdf
The MVC / QVW Close is a bonus close.
6.5.pdf
TRACK 2: Module 6 – Bridging the Divide: Quiz
TRACK 2: All worksheets and other digital materials
Module 1: The 15 Point Sales Page in a Day Themeplate
Module 2 – 67 Golden Questions Workbook
Module 2 – 5 Advanced Empathy Visualizations Supplement Workbook
Module 2 – Coach-Mining & Enrollment Extractor Workbook
Module 2 – The Launch Bible Workbook
Module 3 – Workbook & Example Pack
Module 4 – Workbook & Example Pack
Module 5 – Workbook & Example Pack
Module 6 – Workbook & Example Pack
List Builder’s Lab 2.0 Full Page Example 1 of 2
List Builder’s Lab 2.0 Full Page Example 2 of 2
Paige Interview.mp4
Special Bonus: The most meta sales page ever?
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