David Lindahl – Real Estate Investors Marketing Toolkit
Archive : David Lindahl – Real Estate Investors Marketing Toolkit
Does this sound like a normal day for you?
When you get at work in the morning, there are already five messages from sellers in your town requesting that you consider purchasing their houses.
This is in addition to the calls you got yesterday and each day this week.
When you go to see one of these vendors and make your offer, you are really confident. You’re nice on the outside, but on the inside you have a “take it or leave it” mentality. That’s because you know from past experience that there are many more discounts like this one. If the seller accepts your offer, you’ve just secured a five-figure profit on this next transaction.
What if the seller declines your offer? No worries… You still have a half-dozen new deals to put bids on. Oh, and two more sellers have phoned since you were gone, so when you get to the office….
What is Fantasy Land? Nope. My name is Dave Lindahl, and I’m living that life right now. More importantly…
I’ll construct the same sort of marketing machine for you.
But first, allow me to congratulate you.
You’ve shown to me that you’re head and shoulders above the others when it comes to learning how to make a real estate wealth by reading this.
People believe that being at the right place at the right time, or knowing a lot about the property, is the key to real estate success. These items can be useful, but they miss the purpose…
If you have a terrific marketing machine, you may be poor in a number of other areas.
That’s because you’ll never run out of opportunities.
But if you’re bad at marketing, it won’t matter how good you are at everything else in real estate.
You’ll be “all dressed up and nowhere to go!”
I’m not talking about putting in more effort in marketing. I’m talking about plugging in my tried-and-true systems and having them work for you 24 hours a day, seven days a week.
But, before you believe I got there easily, consider this:
I’m not sure where you live, but let me tell you about where I reside. It’s similar to the movie “Rocky,” in which he grows up in a rough area and works his way up to prosperity. Brockton, Massachusetts is my hometown. In our rough town, we had a real-life “Rocky” growing up. Rocky Marciano was the World Boxing Champion.
To survive here, he had to be tough. And it was in this harsh, merciless atmosphere that I earned my first million dollars.
By the way, I didn’t come from a wealthy household or have a fancy education.
I had no contacts in the real estate industry. But I did want to learn from other successful individuals, just as you are right now! (This is the most crucial component!)
Even if my meteoric journey to real estate mega-success has been rapid, yours may be even faster!
Instead of beginning from scratch, use my secret marketing shortcuts to real estate success.
Is the “Real Estate Investor’s Marketing Tool Kit” any good?
The ideal marketing system must pass six rigorous tests:
Test #1: It must be proved to work.
The resources you receive have been tried and true not just by myself, but also by hundreds of my pupils. To put it another way, I make so much money now that I could purchase any marketing strategy on the planet. This is the one I use on a daily basis. Because it is effective.
Second, it must be very cheap to get started.
My approach does not rely on large newspaper advertisements, flashy websites, or other costly gadgets. I couldn’t afford it when I first started out. It turned out that I didn’t need it! Using popular, low-cost tools in smartways will provide you with a steady supply of leads.
Third, it must be applicable to your particular community.
A successful system must function not only in difficult, competitive towns like mine, but also in all other types of communities: huge cities, rural townships, and suburbs. Not only have I benefited in huge places like Boston, but also in small communities you’ve never heard of. I’m offering you power tools that are actually portable. For example, I outline twelve distinct approaches of delivering your message. In any society, some mix of these will work.
Fourth, it must be absolutely obvious what you should do and when.
I leave nothing to the imagination, much like the dress code on Venice Beach! You get to see everything: The precise content of my letters, the precise appearance of my business card, the unique strategies I employ on fliers, even down to the visuals. Even the color of paper is all defined for you to “legally take off”. I even go so far as to offer a timetable for what marketing you should do and when you should do it over the month to maximize earnings. Nobody else does it!
Test #5: It must compel individuals to contact YOU rather than requiring you to chase prospects and be repeatedly rejected.
Forget about cold phoning. Even if you wanted to bash your head against a wall like that all day, the government’s “Do Not Call” list is making it hard to pick up the phone and “call for bucks”. There are almost 58 million Americans on that list, and the penalties for each infraction might be as high as $11,000! That’s OK with me since my system has pre-qualified prospects phone you and ask for your assistance.
Test #6: Once set up, it must continue to operate for you day and night.
A decent system should function when you sleep and while you’re doing something else. As far as I’m concerned, if I need to conduct anything more than minor maintenance, that way is out.
My system works so effectively that individuals are still calling me to buy their houses two years after I marketed to them. That’s what I mean by being memorable!
I worked on it for years and years, and now…
My system acquits itself admirably in all six of these tests!
So, what exactly is this fantastic thing?
Let’s Take a Look Under My Real Estate Marketing System:
How to Get Them to Bite Like Piranhas in a Feeding Frenzy Instead of Nibbling!
The Five Steps to a Great Marketing Strategy. You’ll be on the long road to success if you don’t know what they are or follow them (if you ever reach it at all). Follow these Five Specific Steps and you’ll be able to sleep like a baby, knowing you’re on your way to success. (Page 116)
When you need to buy a property quickly, this is the one strategy you can always rely on.
If you do this, your phone should start ringing within days…or even hours! (Page 11) The one mistake you should never make in real estate, even if you’ve made a fortune! (Page 5)
Don’t make these two major mistakes with your signage! If you do, it will cost you dearly. (Page 13)
The 19 reasons why individuals want to sell, and how you may convince them to call you. (Page 7)
If you do this with your signage, you’ll be squandering your money.
(Page 14)
The proper and incorrect methods for installing a telephone pole sign. If you do it correctly, your phone will ring nonstop. (Page 15)
It’s one thing to have signs; it’s quite another to know where to place them to maximize their impact.
Find the solution on page 15.
The single most potent technique for convincing someone to utilize your services. (Page 27).
Six properly crafted letters that consistently produce significant effects. (Page 51) The two most important elements of every sales letter; if you don’t include them, you might as well leave the stamp off the envelope. (Page 49
Promotional Techniques That Work in Your Industry:
Learn the three elements of a successful direct mail campaign and watch your response rates skyrocket!
(Page 42)
If you do any of these five blunders, your direct mail funds will be wasted.
(Page 44) How to write a headline that makes your readers stop and take notice!
(Page 45)
The tried-and-true method for creating money-making classified advertising. (Page 57)
Warning! When developing your ad, don’t listen to your Yellow Pages salesperson or you’ll be sorry! This is why. (Page 62)
What every profitable business card includes, and where to place it on yours. (Page 69)
The “piggyback” phone strategy will entice merchants to contact your number rather than your rivals’. (Page 60)
Don’t take “expert” advise on what sort of phone number to acquire! This is why. (Page 59)
There are 21 excellent spots to position your business cards for optimum visibility. (Page 70)
The five most typical money-losing blunders on business cards that most people make. (Page 69)
Four “sweet spot” sites for flyer distribution. What NOT to do while giving out brochures (Page 73). (Page 74) Four tried-and-true flyers, all pre-built and ready for your contact information. (Page 77)
How to Gather a Willing Army for Yourself!
How to get folks to be your eyes and ears all throughout town, sending you offers all the time! (Page 81)
How to locate the real estate agents who handle all of the transactions and persuade them to give you the lion’s share.
(Page 87)
If you make this simple-but-often-overlooked error with a real estate agent, your name will be all over town. (Page 89
Four crucial pointers to keep brokers bringing you properties instead of your rivals. (Page 88)
The precise language of an efficient letter you may send to real estate brokers to generate leads. (Page 92)
You’re wasting your money if you advertise on these radio stations. However, advertise on these others and see your phone light up! (Page 93)
Follow this simple procedure to give a radio interview and establish yourself as the “Real Estate Expert” in your neighborhood. (Page 96)
The two sorts of sales prospecting, and one will make you far more money.
(Page 6)
Know What to Say When Sellers Call:
The one most critical question to ask a vendor before spending more than 20 seconds with them to evaluate if you might have a deal. (Page 108)
Is your answering machine or live answering service causing you problems?
Here’s how you can find out.
(Page 111)
By asking these Four Golden Questions right away, you can simply differentiate the cherry offers from the rest. (Page 108)
When calls reach you or your answering service, utilize these identical scripts. You’ll never have to ponder what to say again…. (Page 114)
When you visit a seller’s house, you need this vital piece of paper in your “Credibility Kit” to earn instant confidence. (Page 12)
Pre-foreclosures and Auctions Special Section
I spend a whole chapter on pre-foreclosures to demonstrate how to put up a comprehensive direct marketing campaign. These profitable chances arise when a homeowner falls behind on their mortgage payments but before the bank forecloses.
This chapter alone is worth the price of the full course.
I teach you the core of how to earn in this market based on my personal experience with over 150 pre-foreclosures.
I set out:
The very finest source for pre-foreclosure leads.
What to say and how to reach homeowners.
When they answer, what worksheet should you use to go through the transaction analysis?
Killer bargaining strategies to help you acquire the huge, fat agreements you want.
If you decide to participate in an auction, here’s how to dress and where to stand. Not one in a thousand investors is aware of this method for increasing your chances of winning.
I also give precise examples of the letters that have helped me create millions of dollars in pre-foreclosure business.
You could live very nicely for the rest of your life if you just used my marketing method to sell pre-foreclosures. However, my technique will deliver you far more than only pre-foreclosures: I’m sending you a massive real estate fishing trawler, and into your net will fall all kinds of real estate chances. It will be your pleasurable task to chose which trophy to keep and which little fry to return or pass on to someone else.
You Could Be Thinking…
“But Dave, how am I supposed to compete with so many individuals who have far larger budgets than I do?” You’ll laugh at them after taking my course! You will confidently shake your head, knowing how to outperform their advertising.
I divide marketing strategies into two categories: those to use when you have little or no money and those to use when you have some money to spend. Remember, I discovered and utilized these strategies when I didn’t have any money, and I still use them now, so they’re proved to work.
“But Dave, my town is unique.” You live in a cave, right? Call me and we’ll adjust my method to suit your needs. You state you reside in a neighborhood of houses and apartments. Then my system will operate perfectly. It has nothing to do with where you reside. It’s based on human nature…proven methods for standing out from the crowd and getting people to pick up the phone and contact you.
“But, Dave, I don’t have the time you do to devote to real estate marketing.” I made my first million dollars while working all day in my failing landscaping business. Because I just had a few seconds here and there to commit to real estate, I HAD to discover short, effective ways to accomplish it.
Sure, you’ll earn more money if you do real estate full-time, but you can still make a lot by employing my smart marketing strategies in your spare time.
Here’s a breakdown of what you get for your money:
1. You will receive my “Real Estate Investor’s Marketing Tool Kit” booklet…
a large, 130-page binder jam-packed with secrets, examples, and lots of honest dialogue about what doesn’t work—and what does!
2. There are also eight studio-quality audio CDs.
Convert your time-wasting drives into money-making opportunities! Pay attention as I move through my system, making each component crystal obvious.
3. Forms CD: There’s no need to type! I have all of the advertisements, letters, and scripts… Even a handful of advertisements that are pre-written and ready to go.
4. My Special Report: “The 23 Most Costly Mistakes Investors Make, And How to Avoid Them”. I attended the “School of Hard Knocks” to learn these secrets. They cost me a lot of money. You get them handed to you on a silver platter. This report alone will save you thousands of dollars.
5. 3 critique certificates: Send in your business cards, your direct mail pieces, your classified ads–whatever–and have mepersonally critique them. If you’re using my materials word-for-word, then use the certificates to ask me your questions. Just send them in, and my office will arrange a phone appointment for you to speak directly with me, and get your questions answered.
6. You’ll get 3 more certificates to use to call me with your questions, or have me coach you how to succeed in your particular market. Please understand that I accept a handful of students who gladly pay me $7,500 per year for customized help, and I turn away others at the same price. For you to get this customized help at this price…frankly it doesn’t make sense, but there it is (for now).
7. You’ll receive a Discount Certificate worth $75.00 off the price of any course or boot camp I offer.
If you bought these seven items separately, they would cost you a total of $2,190.00. But, by getting them now, you receive a package-deal discounted price of $897 (+ $20 shipping and handling), for a total of $917. That’s a deep discount of 59%.
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