Mike Hardenbrook – Cold Email Acedemy
Salepage : Mike Hardenbrook – Cold Email Acedemy
Archive : Mike Hardenbrook – Cold Email Acedemy Digital Download
Delivery : Digital Download Immediately
Mike is the Chief Strategist for GrowthGeeks.com, an on-demand marketplace for hiring marketers, and the CMO of GrowthHacker.TV.
He’s established three successful firms, three of which were bootstrapped and one of which was VC backed, and he specializes in utilizing email to generate B2B sales into the millions.
His work has appeared in Inc, Forbes, Techcrunch, NextWeb, and Entrepreneur, among other publications.
He also serves as a mentor for accelerator programs at Dreamit Ventures, Baylor, and the University of Chicago.
Curriculum of the Course
Hello and welcome to the Cold Email Academy.
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Getting Started – What You Should Know Before Beginning Your First Lesson
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Cliff Notes for Cold Email Academy
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Workbook for Cold Email Masters
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Bonuses for Software, Tools, and Leads (0:34)
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Script Templates, Sequence, and Psychology
Cold Email Training
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How to Put This Course into Practice (2:21)
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The Four Fundamental Principles for Creating a Sales Machine (3:15)
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How to Grow Your Business Using Cold Email (3:10)
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The Cold Email Mindset (2:32)
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Who is Successfully Using Cold Email? (2:23)
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Dispelling Myths (2:38)
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Cold Email Campaign Types (4:01)
Cold Email Best Practices
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Introduction to Cold Email Targeting (1:54)
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Using Cold Email to Target (3:13)
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Let’s Make Your Ideal Prospect (4:00)
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Worksheet for Customer Personas
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By Steve Blank, Customer in Context
Prospecting on your own (Like a Boss)
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Prospecting Like a Boss: An Introduction (1:15)
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Advantages and disadvantages of DIY prospecting (3:47)
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The Advantages and Disadvantages of Purchasing Leads (3:16)
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DIY Prospecting on a Small Scale (2:02)
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Email Formats Desired (2:18)
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Apps and Extensions Prospecting (8:28)
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Google, Linkedin, Directories, and Forums are all good places to start (6:36)
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Prospecting Competitors, Angellist, Product Hunt, and Twitter are all options (9:17)
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Linkedin is lightning fast (4:09)
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Creating Emails from Directories (3:50)
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Software-Based Targeting (1:40)
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The Twitter Exploit (4:19)
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My Unknown Source (3:45)
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Cleaning Up Your Data (1:50)
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Scaling Winning Sources and Outsourcers (6:29)
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Data Source Organization Instructions (2:13)
Buying Prospect Leads
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Do you require assistance? (0:24)
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Lead Broker Types (3:43)
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Calculate Your ROI Estimate (2:33)
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Outreach and Collaboration with a Representative (2:07)
Cold Emails That Are Irresistible
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Cold Emails That Are Irresistible (1:22)
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Choosing Your One Thing (0:54)
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Punctuation, content, length, and spacing (3:45)
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The Connect-the-Dots Method (3:14)
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The Soft Touch Method (6:08)
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3 Personalization Levels (7:52)
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Your Cry for Help (1:19)
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Quick Email Composing Tip (1:24)
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Subject Lines That Are Read (3:55)
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What You Should and Shouldn’t Do (3:30)
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Addressing Your Recipients (3:05)
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Signatures and the use of PS, BTW, and FYI (3:50)
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Checking Your Emails in Public (2:22)
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References and Compliance (2:44)
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Can-Spam Compliance Resource
Converting Follow-up Sequences
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Converting Follow-up Sequences (1:59)
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How Many Follow-Up Emails Should You Send? (2:49)
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Is Your Sequence Infuriating? (4:02)
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Breakdown of the Follow-up Sequence (9:26)
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Cadence is being sent (2:44)
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Making Use of Humor in Your Follow-Ups (2:57)
Email Distribution at Scale
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Are you ready to send? (1:34)
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Using a Plan to Send Emails (0:50)
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Apps for Bulk Sending (4:06)
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GMass Sending Extension (Simple and Low-Cost) (4:06)
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Create an Email Alias (2:17)
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Important Tout News
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Tips for Bulk Importing Prospects (3:04)
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Making Your Templates Look Good (3:55)
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Sending Custom Emails in Bulk (3:46)
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Organizing Follow-up Campaigns (2:50)
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Open, CTR, and Bounce Rates in the Real World (2:23)
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Establishing Seed Accounts and Do Not Mail Lists (2:19)
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You completed the task! Last Thoughts (0:29)
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